AI is everywhere these days — in our headlines, our meetings, even at the top of a Google search.
For me, AI is a tool — not a ghostwriter. Every Two Minutes Du Jour post starts the old-fashioned way: with my thoughts, my words, my edits — often handwritten before typed on WordPress.
What AI does help with is the behind-the-scenes work. It trims a rambling 600-word draft down to the approximately 400 words you read here, or creates a quick, tidy summary for social media. Well, most of the time. The other day, I forgot to remove the “generated by ChatGPT” note on my Facebook and Instagram blurb — and immediately hoped readers wouldn’t think I’d outsourced my voice. Nope. TMDJ is 100% me. AI just sharpens my commas and cuts my tangents.
I’m also leaning into learning. As I mentioned in Tuesday’s post, I signed up for an AI certification program through PRSA. In my day job, colleagues and I talk often about how AI is shaping communications. “GEO is the new SEO,” meaning credible content matters as much or more than keywords when your brand shows up online. Interesting stuff if you’re in branding or marketing, but also fascinating if you’re simply curious about how information finds you.
What I’ve learned is that AI is what you make of it. It’s like stepping into a sandbox — you can dig in, experiment, and build something new, or you can just brush it off if it’s not for you. Brainstorm ideas? Check. Summarize a podcast? Absolutely. Handle all your writing? No thanks. The trick is to play with it, figure out where it brings value, and ignore what doesn’t.
Blogging, in its own way, was the original “new platform.” If I recall, the term blog stood for web log. It’s hard to believe it’s been around for about 20-ish years. My first blog — long sunsetted — was a creative outlet and a lifeline. It connected parents and professionals around the topic of youth substance use, taught me how to navigate WordPress and Twitter, and reminded me that showing up to share a story often builds community.
So, no, you don’t need to be Gen Z or Gen Alpha to play in the AI sandbox. Explore. Tinker. Ask questions. The best way to understand a new tool is to start using it — and see where it takes you.
Two Links Du Jour
GEO is the New SEO (and why you can’t ignore it – Forbes January 2025
Using AI Right Now – A Quick Guide – One Useful Thing June 2025
Two Minutes Du Jour 